Author: buridan

frontline: the persuaders: neuromarketing | PBS

frontline: the persuaders: neuromarketing | PBS: “But 30 years after the commercials debuted, neuroscientist Read Montague was still thinking about them. Something didn’t make sense. If people preferred the taste of Pepsi, the drink should have dominated the market. It didn’t. So in the summer of 2003, Montague gave himself a ‘Pepsi Challenge’ of a […]

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frontline: the persuaders: neuromarketing | PBS

frontline: the persuaders: neuromarketing | PBS: “But 30 years after the commercials debuted, neuroscientist Read Montague was still thinking about them. Something didn’t make sense. If people preferred the taste of Pepsi, the drink should have dominated the market. It didn’t. So in the summer of 2003, Montague gave himself a ‘Pepsi Challenge’ of a […]

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BBC NEWS | UK | ‘We will be able to live to 1,000’

BBC NEWS | UK | ‘We will be able to live to 1,000’: “Curing ageing will change society in innumerable ways. Some people are so scared of this that they think we should accept ageing as it is. I think that is diabolical – it says we should deny people the right to life. The […]

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BBC NEWS | UK | 'We will be able to live to 1,000'

BBC NEWS | UK | ‘We will be able to live to 1,000’: “Curing ageing will change society in innumerable ways. Some people are so scared of this that they think we should accept ageing as it is. I think that is diabolical – it says we should deny people the right to life. The […]

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EUROPA – Research – Science and Society in Europe: Science and society – Governance and scientific advice – SINAPSE

EUROPA – Research – Science and Society in Europe: Science and society – Governance and scientific advice – SINAPSE: “” —- well this will have some effect…..

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Academic and Scholar Search Engines and Sources

Academic and Scholar Search Engines and Sources: “ From Marcus Zillman, this “Internet MiniGuide Annotated Link Compilation white paper titled Academic and Scholar Search Engines and Sources is …” (Via beSpacific.) this could be handy….

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What women are supposed to want

What women are supposed to want: “ What do you think of these statements? Women gauge their happiness and judge their success by their relationships. Men’s happiness and success hinge on their accomplishments. Men tend to be more tuned in to what is happening today and what needs to be done for a secure future. […]

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Dilbert.com – Weasel Awards

Dilbert.com – Weasel Awards: “” (Via .) i know who i’d vote for.

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10000, a pittance.

Yahoo! News – The $10,000 Martini…: “Today, Parker’s ode to the martini adorns hotel napkins: “I love a martini — but two at the most. Three I’m under the table; Four, I’m under the host.” Parker’s response to the $10,000 martini might be mixed, the manager conceded. “I think she would like the idea so […]

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Gamers Eye Open Virtual Worlds

Gamers Eye Open Virtual Worlds: “Fans of open-source programming and multiplayer gaming explore ways to bring the concept of the metaverse — an infinitely expandable virtual world — closer to fruition. By Daniel Terdiman.” (Via Wired News.) —— expect big things in this area soon….

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