Thinking Points: Communicating our American Values and Vision is George Lakoff and the Rockridge Institute’s handbook for the grassroots progressive community. You, the progressive community, have expressed a need for a short, easy-to-read systematic account of the progressive vision, for the morals and principles that apply across issue areas, and for all the essentials of framing. That, along with extensive argument analysis and an important new explanation of the so-called political center, is what we’ve written. We are confident that this book will empower progressives to express themselves in an authentic, values-driven fashion.
Lackoff’s new book is here and free.